Neocrisis - Park Media, a leading digital out-of-home enterprise software provider, and rVue, Inc., a subsidiary of rVue Holdings, Inc., (OTCBB: RVUE) and the provider of the first demand-side platform (DSP) for strategically planning and buying Digital Out-of-Home (DOOH) media across multiple channels, today announced the integration of the rVue DSP into the Park Media digital signage platform through an open Application Programming Interface (API). This partnership was developed to simplify and streamline DOOH media planning through a fully automated ad buying process.
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