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'Underworld 4' Strong, 'Redtails' Surprise, 'Contraband' Steady, 'Extemely Loud' Solid

It’s another good start for 2012 domestic box office complete with surprises. The weekend overall looks like $125M, up as much as +30% from last year. No. 1 is Sony Pictures/Screen Gems’ fourquel Underworld Awakening playing better than its previous installment, which is rare for franchises domestically. The Kate Beckinsale horror actioner garnered an ‘A-’ CinemaScore from audiences and will win the weekend easily. “Right where we wanted to be and in this crowded market pretty great,” a Sony exec emails me. Hollywood studios were stunned by how well the No. 2 film, George Lucas banner film Red Tails, did in matinees today. Until they discovered that the Lucasfilm/Twentieth Century Fox movie’s marketing inside the African-American community resulted in busloads of schoolkids and midday filmgoers for the Tuskegee airmen’s story. Right now the pic appears very frontloaded but could keep surprising by flying towards $20M because of its ‘A’ CinemaScore from audiences.

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alycakes3437d ago

I knew Underworld would be number one for the weekend. I know it won't break any real big records or anything like that but it is the best movie to watch this weekend and Redtails is the second best also.