Deadline says:
The Associated Press is reporting that NBC Sports has made a deal to move its longtime home at 30 Rockefeller Plaza to Stamford, Conn., to take advantage of state tax incentives there. The move out of the network’s flagship headquarters would take the division 35 miles away to Connecticut, which is dialing up an economic development plan that includes luring companies away from their spendy and cramped Manhattan real estate. The AP reported that a government official with knowledge of the deal said details about the tax credits still have to be worked out between the legislature and NBC, but the city is already home to syndicated NBCUniversal shows Maury, The Jerry Springer Show and The Steve Wilkos Show and is the headquarters of NBC Sports Group sibling Versus.
Deadline:
Super Bowl ads sell out every year, of course. But today’s news that NBC has landed a record average price of $3.5 million for a 30-second spot in its February 5 broadcast of NFL’s championship game is notable because it reaffirms how important live sports on TV are to advertisers. And the Super Bowl is the biggest live event of all in an increasingly fractured media world, with a U.S. record 111 million viewers tuning in to last year’s game on Fox.
I don't know if anyone can grasp the meaning of just how much money that is for a measly 30 seconds of time....I just don't get understand why....I mean I know why they do it but still why are people so...I can't even put it into words.
