In an attempt to cut into the online video market, Best Buy has come out with the details (including the name) of their brand new online video rental service. Set to release at the end of this month Best Buy is hoping it will be able to compete with Netflix and iTunes.
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I really don't understand why Best Buy feels it has any business competing in this market. Maybe they're big enough and successful enough to diversify simply for the sake of diversification, even though it seems dumb. Isn't there an untapped retail niche market they could tackle? Like a high-end Best Buy computer store?
I think it just dawned on me that a huge amount of Best Buy's sales are from physical CDs and DVDs. If physical media goes away, they just lost an absurd amount of their sales. But they should have executed this a looooooong time ago. I think competition is too much by this point.
Yeah that was the great part of Circuit City going under, I got so many Blu-rays for incredible prices. Though I would be incredibly sad to see Best Buy disappear.
Hey when you see a dollar, you grab it. I imagine it's the same philosophy as Wal-Mart carrying video games. Though they make the lion's share of their money from housewares and groceries, they can throw the video game selection is as mere add-on opportunity. They don't need it, but they can take money from competitors as a kind of "shine-on". It's not to serve customers, but to sucker punch the competition by stealing their dollars.