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American Box Office Hits Zero for First Time Ever

The movie theater industry has already seen major changes to its standard operating procedure in the United States due to the outbreak of the COVID-19 coronavirus. Many theaters have already closed their doors, some for as long as twelve weeks and maybe even longer, but this weekend saw perhaps the biggest milestone in terms of reporting for the theater industry, a total of zero for the entire weekend box office. As outlined by The Hollywood Reporter and The LA Times, this past weekend marked the first time that there was no official reporting on the weekend box office numbers since 1994 when the Northridge, CA earthquakes in January of that year delayed reporting.

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