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Stephen King’s ‘It’ to Jolt Box Office With Monster Opening

Variety

The summer box office was an absolute circus. Apparently, all it needed was a clown.

Enter “It,” Warner Bros. and New Line’s adaptation of the Stephen King novel, which is expected to scare audiences back into theaters with a record-breaking opening. A $65 million opening is expected from 4,000 locations (3,500 spots for Thursday previews). Since early tracking pegged the movie at a $50 million opening in mid-August, the expected sum has only floated higher — some current tracking indicates an opening as high as $75 million. So all signs point to a major win for the R-rated horror pic, which was made for about an estimated $35 million.

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