Deadline
Sony’s Spider-Man: Homecoming has racked up more than $140 million in media value in a global promotional campaign that spans 30 brands. That’s the most lucrative ever for a Spider-Man title and on par dollar-wise with the global pushes of Sony’s 007 movies Skyfall and Spectre.
Nekki has announced that the forthcoming gun fu game, SPINE, will receive a movie adaptation to expand the franchise.
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