WC
Mixed martial arts, in its current format, is a young sport. Really having debuted in the 90s (though it has its roots further back, in things like Vale Tudo), it’s had just a few decades to insert itself into the mainstream consciousness – and a lot of what the general public did know, at least until recently, involved the sort of no rules, underground fisticuffs that, realistically, mainstream promotions like the UFC never were.
