The 2012 Summer Blockbuster Marketing Blitz

Santa hasn’t come down the chimney. The Minora hasn’t been lit. The New Years ball hasn’t even dropped. But the marketing blitz for next summer’s blockbuster movie line up is already in full effect. Didn’t we just go through this? It’s almost like when big box retail stores advertise for Christmas in October. For those of you that live under a rock, the summer blockbuster season usually started around Memorial Day. But now has begun as early as late April. And what makes a summer blockbuster? Explosions, super heroes, car chases, bullets, big budgets and big egos!
So what do we have in store this year? Well here is a rundown of the biggest extravaganzas Hollywood Money has to spend.

Read Full Story >>
The story is too old to be commented.