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The New Economics of TV's Reboot Craze

THR

The wave of classic sitcoms overtaking TV — including 'Roseanne,' 'Will & Grace' and the recently announced 'Murphy Brown' — has less to do with nostalgia or creative bankruptcy than networks eager to monetize any advantage in a crowded landscape. For creators, it's about more than just the money: "The question always has to be 'Why now?'"

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