Nikki Finke: ''I learned of this decision just now from Lucasfilm‘s promotional partners who are telling me the studio now owned by Disney wants to focus only on “rebooting the franchise” with three new Star Wars films. This surprising decision follows the underwhelming box office performance of Episode I: The Phantom Menace re-released in 3D in February 2012. It debuted to only $23M domestically but maybe even more importantly hardcore fans felt it was yet another craven cash grab by George Lucas. ''
and rebooting the franchise? that word seems to lose its meaning nowadays
Disney is clearly aware of the backlash on the prequels and I think is trying to remove the bad taste of the films that many fans hold. Do you want 2-4 3D converted Star Wars films coming to the market which may harm the reaction for Episode VII? Best bet is to deprive fans of Star Wars on the big screen for 2+ years so that Episode VII is an even bigger event and people do not get their prequel anger riled and have it stand in the way. I dispute that there are fans who will take a wait and see approach to the new films, but Disney does not want to take chances. There is a ton riding on the new films. Imagine if they come out, and Phantom by comparison is a much better film.
Couldn't care less about the 3D conversion, I just wanted to see them in theaters.