IGN:
Cult is not a simple concept. The new CW series is about a series on The CW called… Cult. That series within the series is about a cult leader, and seems to be exerting some very passionate and outright dangerous influences on its fans within the world of the show, possibly purposely manipulated by the show’s mysterious creator.

Speaking about Cult today at the TCA (Television Critics Association) press tour, the show’s creator, Rockne S. O’Bannon (Alien Nation, Farscape), was asked by a reporter if he felt there was a danger in a show that examines passionate TV fans and says, in the reporter’s words, “Your passion scares me and I fear you might kill me”? (Cult, Rockne S. O'Bannon, TV)