GNT Editorial: “Only in Theaters,” The Reel Truth

Advertising is all about providing incentives and information one might want to know about a product. But the movie industry’s use of “only in theaters” simply because the movie is only legally in theaters at the moment has become a recent and humorous trend. It has been over two decades since any profoundly popular movie has been advertised as “only in theaters” with the originally intended meaning:

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