Kathryn Schroeder of FilmFracture writes:
"A hand-held camcorder accepts the task of portraying the first-person account of an event. It records the action, and by doing so records to memory what happened on a specific day, at a specific time. Lovely Molly's director Eduardo Sanchez pioneered the use of the first-person camera, commonly called found-footage, in his debut film alongside Daniel Myrick, "The Blair Witch Project". Sanchez uses his pioneering technique in "Lovely Molly", taking the audience on a journey through Molly's lens over the course of a year. The opening scene of the film starts at the end with newcomer Gretchen Lodge as Molly, distressed and shaken speaking into the camera on 10.16.11 stating "it wasn't me" and that she is "not in control anymore." The initial performance by Lodge in this brief scene relates the fact that she is going to be the defining core of Lovely Molly, and you are immediately hooked."